lululemon

Since 2022, lululemon has been the Official Outfitter for the CPC, and designs Team Canada’s apparel and accessories for the Paralympic Games, Parapan Am Games and Youth Games. They provide every athlete, coach and Mission Team member with clothing for the Opening Ceremony, Podium (Medal Ceremony), Closing Ceremony, media opportunities, and Athletes’ Village.   

As a brand committed to designing technical and innovative product for and with athletes, lululemon has long been a champion of sport—helping athletes in Canada, and around the world, push their limits to perform and feel their best.

For Paris 2024, lululemon hosted focus groups and in-person product testing sessions with Paralympians to make sure their gear meets athletes’ needs. Magnetic-close zippers, pull-on loops, sensory touch guides, and other adaptive features show up throughout the collection to make a more inclusive kit. Additionally, lululemon is also helping more Paralympic dreams come true with its Future Legacy Bag Program, with 10% of sales from all Future Legacy items supporting the Paralympic Foundation of Canada and Canadian Olympic Foundation.